PSAMA presents MarketMix 2012

This is a friendly reminder that Market Mix 2012 event is on schedule, to be held on March 20, 2012. As you can imagine, the spectacular lineup of speakers and the networking platform at Market Mix together present many learning and career-related opportunities.   See the details of the event (below) with as many interested Marketing students and faculty members as possible in this time frame. The event website is If there are any questions please let me know. Thanks!  There is also an event overview listed here.

The Puget Sound Chapter of the American Marketing Association (PSAMA) is pleased to host the sixth annual MarketMix Marketing Conference on March 20, 2012 – inviting Seattle marketing leaders and students of marketing to join in the discussion of the top trending subjects in today’s digital marketplace. Through a series of panels and presentations on specific topics of interest, we invite you to share this wonderful learning opportunity with your students in the company of renowned marketing strategists Ben Huh, CEO of Cheezburger, and Ted Rubin, Chief Social Marketing Officer at Collective Bias and Social Media Strategist for MARS Advertising, and Allison Watson, Corporate VP of US Marketing, Microsoft.

 Please see below for more information and the event overview – generous student discounts are available. For more information about PSAMA, or to register for the event, visit:    

Event Overview


DATE:                 Tuesday, March 20, 2012

TIME:                   7:30 AM – 6:30pm (All Day Event)

WHERE:              Bell Harbor International Conference Center

2211 Alaskan Way, Pier 66
Seattle, WA

About               To win in today’s fast moving business environment, you have to keep one step ahead of your competition (who could be sitting right next to you!) armed with the latest knowledge about the hot topics of the times—from social media to lead generation; from brand perception to mobile marketing. At this year’s MarketMix we will explore important subjects, like inbound marketing, trust marketing, content marketing, and earned media and of course the role of social media. However this is not a conference about social media, it is a conference about the conversations that enable a company, a brand or a person to make a connection with its target audience. Yesterday’s marketing won’t cut it in today’s conversation economy.

Registration:  (206) 623-8632 and


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